Erfurt, Germany

Business Unit: BU Microsystems & Photonics
Location: Erfurt

Your Role:

• Strategic development of the business unit’s communication and brand strategy as part of the Explore35 transformation program
• Development and leadership of all internal and external communication initiatives at business unit level
• Planning and execution of multi-channel communication campaigns (web, social media, print, and events) aligned with the company’s MarCom strategy
• Editorial responsibility for business unit communications, project highlights, leadership communications, and transformation updates
• Content Strategy & Storytelling: translating business strategy, technology developments, and market positioning into compelling communication concepts and content
• Collaboration with P&C, Product Marketing, Corporate Communications, and external agencies
• Advising business unit management on the communication of sensitive topics, change management initiatives, and strategic positioning

Your Profile:

• Completed degree in Marketing, Communications, Media, Business Communication, or a comparable field of study
• Professional experience in corporate communications, marketing, content creation, or media-related projects
• Creativity and a strong sense for target-group-oriented communication
• Excellent skills in creating and preparing content (text, image, video, presentations)
• Proficient in MS Office, especially PowerPoint; experience with graphic design and video editing tools as well as Content Management Systems (CMS)
• Structured, independent, and well-organized working style
• Strong communication skills and enjoyment of collaborating with different departments and international teams
• Ability to prepare and present content in a clear, engaging, and audience-oriented manner
• Excellent German and English language skills, both written and spoken
• High level of initiative, flexibility, and enthusiasm for innovative communication and marketing topics

We are looking forward to receiving your application!

Please submit your application exclusively via our internal career site (SAP SuccessFactors).

Contact person : Katharina Fietzsch