Employer branding
How to Create a Winning Culture

Glassdoor Team
Glassdoor Team | Author & Career Expert at Glassdoor | Feb 17, 2016
Sometimes the best way to find the best answers is to look to those that are celebrated as the best, such is the case with 2016 The Best Place to Work winners. Each year, we work to uncover the main tips from winning companies and this year we offer a tip series along with helpful video tutorials that will uncover their secrets, starting with a deep dive into creating a winning culture.
The beauty of becoming one of the elite companies to be named a Glassdoor Best Place to Work is that you can celebrate as an organization! This is the ultimate team win. Snagging a spot on this list means your employees love coming to work for you every day, so pat yourself on the back for a job well done and take some time to celebrate.
If you didn’t make the 2016 list, don’t worry!
Create a winning culture
Culture and engagement is the No. 1 challenge faced by companies around the world, according to a recent survey business and HR leaders. Creating a strong culture of engaged employees is now seen as essential for attracting and retaining talent as well as enhancing productivity. [Related: Employers, learn the components that go into a great work environment and culture] Best Places to Work companies understand the value of a winning culture. Airbnb goes as far to use their overall company mission: “Create a World Where You Can Belong Anywhere” to their company’s culture mission: “Belong Anywhere” at work. Colleagues are encouraged to find the optimal location to collaborate with one another each day. See more from them and other winners: We recently partnered with Hubspot to help provide tools for companies to use to create a winning company culture at their own organization. Download the Culture Code Cookbook & Template, which includes actionable insights from companies like Netflix, Patagonia & Zappos.
Glassdoor Team
Our team of savvy experts are here to help you, whether you’re navigating your career or working to make your company culture shine. Glassdoor has the unique insights and guidance you need to experience your best worklife. Stick around to learn how to prepare for an interview, negotiate your salary, develop DEI programs, engage your employees, understand the state of the job market, and more. Check out our community to share and learn from professionals just like you too.



