Sales Associate applicants have rated the interview process at H&M with 2.7 out of 5 (where 5 is the highest level of difficulty) and assessed their interview experience as 33% positive. To compare, the company-average is 75.3% positive. This is according to Glassdoor user ratings.
Candidates applying for Sales Associate roles take an average of 7 days to get hired, when considering 3 user submitted interviews for this role. To compare, the hiring process at H&M overall takes an average of 13 days.
Common stages of the interview process at H&M as a Sales Associate according to 3 Glassdoor interviews include:
One on one interview: 50%
Phone interview: 25%
Group panel interview: 25%
Here are the most commonly searched roles for interview reports -
I was asked individual questions including general ones such as why H&M as well as scenario question. We were also put in teams to create a poster and then we also had to create an outfit for a given age and gender. Wasn’t stressful
I applied in-person. I interviewed at H&M (Toronto, ON) in Sep 2025
Interview
It was a group interview, which was around 30 minutes. The interviewer explained the job and asked us some simple questions. Then we were asked to go to the sales floor and play the role of a sales associate. After that, we came back to the room and answered a few more simple questions. They don’t care about previous experience, it’s not important to them. They care about nothing but someone who engages with customers, even though I have never been greeted there as a customer and usually have to search for someone to ask my question. Anyway, just be yourself and talk to customers when you are asked to act as an associate in the interview.
I applied online. The process took 2 weeks. I interviewed at H&M (New York, NY) in Feb 2025
Interview
I went through a few rounds of straightforward group interviews with other candidates and the process was smooth and easy to follow. The hiring manager was professional and respectful, which made the overall experience positive.