4.0
Jul 15, 2013
Recommend
CEO approval
Business Outlook
Pros
GE has been smart enough to stay around for a long time because management is pragmatic and tries to stay grounded in real numbers and safe bets.
Cons
Risk taking is not always rewarded, even when successful. GE tends to take safe bet and looks for innovative ideas that they can buy through aquisitions rather than branching out and trying new things themselves.